Blueberries, the digital marketing brand, has surpassed Beyoncé’s Lemonade and reached the top of sales charts for the first time ever, according to Nielsen SoundScan data.
The album has sold 5.8 million units, making it the No. 1 album of all time, and the third-highest selling album in the history of Nielsen Soundscan.
Blueberries’ album chart performance was led by the smash single “The Color Purple,” which debuted at No. 5 and has been certified platinum.
The song, which has sold more than 4.5 million copies, topped the charts last month.
The track was originally written by Beyoncé, who has been credited as a co-writer on the album.
The record label that released the album has already issued a statement on Twitter.
“The Purple one has been #1 in our albums charts for 3 weeks now, and that’s a feat we haven’t seen before.
We’re very proud of the success of this album and its sales,” said Blueberry Music President Joe Stumpf.
“I can’t think of a more deserving artist than Beyoncé and we look forward to continuing to work with her to help the world continue to celebrate the beauty and goodness of the Blueberries.”
Blueberries album charting debut The color purple has sold over 4.6 million copies to date.
Blueberry was founded in 2013 by Stumpff and artist and producer Zedd, who is also a cohost of the popular podcast Blueberry Nation.
The company recently partnered with Warner Music Group, which was founded by Disney and recorded the music that was used to bring The Color Purple to life.
The Grammy-nominated song has become an anthem for people in the United States and worldwide who are struggling with mental health and addiction issues.
Blue Berry is also featured in the upcoming film “Blueberry,” which is set to be released on December 14.
“We’re very excited about the opportunity to bring this incredible story of happiness and love to the world,” Stumpfer said.
“Blueberries message of peace, love, and hope resonates deeply with millions of people across the globe, and we can’t wait to share it with our fans.”
Blueberry has sold millions of albums worldwide and the company is expected to release more albums this year.